Lush is a well-known global brand that specializes in crafting ethical and sustainable bath and body care products. Lush is dedicated to working with local suppliers, investing in regenerative farming practices, and giving back to grassroots organizations that are on missions to create a more equitable society. Lush’s strong commitment to communities both locally and around the world makes them an ideal partner for the Masters Indigenous Games. Their collaboration with the Masters Indigenous Games not only highlights their dedication to supporting cultural diversity but also emphasizes their focus on promoting inclusivity and respect for Indigenous traditions. By partnering with such events, Lush aims to foster a deeper understanding and appreciation of Indigenous cultures, while also providing a platform for these communities to showcase their rich heritage and talents. This partnership aligns with Lush's broader mission to create positive social impact and drive meaningful change through ethical business practices.